The internet's Dalagang Pilipina talks about creativity and being part of Lazada's influencer network.
An unmissable part of Lazada’s mega campaigns, these star-studded shows epitomise the eCommerce platform’s “Shoppertainment” strategy.
The eCommerce platform’s latest shoppertainment initiative is a singing, dancing reality show aimed at finding Thailand’s next big boy band.
“It’s always so rewarding to see people’s faces after a dance session because, invariably, I can see in their smiles that they’ve found something in themselves.”
The two companies joined forces for a content-to-commerce campaign that proved to be a hit with young consumers.
Lazada Group’s technology and logistics supported 400,000 brands and sellers to serve more than 40 million users who joined its signature 11.11 shopping festival, resulting in record-breaking performance
