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BYLZ on LazMall
  • By: LazBeat Staff
  • Aug 29, 2024

LazBeat News Roundup: iPhone Trade-ins and a Fashion Brand Debut

The LazBeat News Roundup is a quick take on the latest happenings at Lazada Group and in the wider regional digital commerce landscape. This week’s roundup covers BYLZ’s launch on LazMall Philippines and a new iPhone trade-in feature in Singapore.

Stylist-owned Fashion Brand BYLZ Launches on LazMall

Celebrity stylist, author and former fashion editor Liz Uy has partnered with Lazada Philippines to launch her clothing brand, BYLZ, exclusively on LazMall. The debut collection features elevated essentials, timeless basics and fashion-forward pieces, all of which have been styled by Uy. “From livestreaming to exclusive brand memberships, launching BYLZ with Lazada has been so easy and incredibly cost and time-efficient,” Uy said. “I’m grateful to partner with a platform that understands the needs of its customers. Together, we’ve been able to co-create a shopping experience that brings my vision to life.”

Lazada Singapore and Carousell Unveil Online iPhone Trade-in Feature

A new partnership between Carousell and Lazada Singapore makes online trade-ins easier for iPhones purchased from the Apple Flagship Store on LazMall. The seamless feature allows customers to use an indicative trade-in quote for their used phones to offset the purchase price of a new phone, resulting in a discount. To ensure maximum convenience for customers, the whole trade-in process is done online and can be completed within the checkout process.

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