LazBeat News Roundup: Top Model Content, an E-Waste Initiative and Empowering Women

The LazBeat News Roundup is a quick take on the latest happenings at Lazada Group and in the wider regional digital commerce landscape. Highlights from this week’s roundup include a partnership with a local model network, an e-waste disposal management campaign and a new series that champions women’s voices.

Models Strike a Pose with Lazada Philippines Partnership
Lazada Philippines announced a partnership with the Professional Models Association of the Philippines (PMAP). The partnership empowers PMAP’s models to become part of the LazAffiliates program, which gives members the opportunity to earn commissions when promoting Lazada products and allows them to gain access to exclusive experiences and other perks. The partnership aims to help PMAP models maximize their potential as content creators and earn extra income while promoting their favorite local fashion and beauty brands.

Lazada Supports E-Waste Disposal Initiative in Thailand

AIS, Thailand’s leading mobile phone operator and network provider, recently launched an initiative to educate shoppers on how to dispose of electronic waste conveniently and correctly. To make the process simple and convenient, the company has set up e-waste collection boxes at designated branches and has rolled out an innovative blockchain-powered app that allows consumers to see the disposal status of their e-waste. As an added incentive, consumers who participate in the AIS e-waste program will receive online shopping vouchers that can be used on Lazada.

Lazada Philippines and She Talks Asia Launch ‘Female Fridays’ Campaign
In the lead up to International Women’s Day, Lazada Philippines and women empowerment community She Talks Asia have joined forces for a new series that highlights successful Filipina entrepreneurs and their inspiring stories. Read more here.