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Lazada and the Philippines Department of Justice
  • By: LazBeat Staff
  • Feb 5, 2024

LazBeat News Roundup: Upskilling Women and AI Innovations

The LazBeat News Roundup is a quick take on the latest happenings at Lazada Group and in the wider regional digital commerce landscape. This week’s roundup looks at Lazada’s partnership with the Department of Justice in the Philippines and how AI is being used to enhance the shopping experience.

Lazada Philippines and Department of Justice Upskill Women
Lazada Philippines signed a memorandum of understanding this month with the Department of Justice to help upskill inmates at the Correctional Institution for Women in Manila. As a partner of the Project Arts, Crafts and E-Commerce program, Lazada will provide training on how to design, make and sell bags online. The project aims to give inmates new opportunities through eCommerce, providing them with a means of long-term livelihood after their sentences.

AI Enhances Lazada’s Epic Birthday Campaign
During Lazada’s Epic Birthday Sale last month, many shoppers leveraged the eCommerce platform’s AI innovations when making purchasing decisions. In the lead up to and during the mega sale, the platform’s Ask the Buyers AI feature generated more than 2.2 million product-related questions. The questions garnered 1.5 million real buyer responses, all of which helped other shoppers make informed decisions about what to buy. Lazada’s AI tools also helped streamline the review-writing process for users, resulting in an 11% increase in text reviews for products.

Lazada Receives Perfect Score in Anti-Scam Ratings
Lazada this month was awarded a full score in the E-commerce Marketplace Transaction Safety Ratings conducted by Singapore’s Inter-Ministry Committee on Scams (IMCS). The annual ratings indicate the extent to which an eCommerce marketplace has implemented safety features deemed critical by the IMCS. Lazada has maintained the highest possible four-tick rating since the ratings were introduced in 2022. Read more here.

Winners Unveiled for Inaugural Lazada Sustainability Academy Awards
Lazada recently announced the winners of the first Lazada Sustainability Academy Awards in Indonesia. The awards is part of the Lazada Sustainability Academy, which was launched last October with the aim to empower small and medium-sized enterprises in Southeast Asia to operate and grow in the digital ecosystem in a more sustainable manner. Read more here.

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